Introducing AdBook Premium Supply Platform
Premium Programmatic, Programmatic Direct, DSPs, AdBookPSPDoug HuntingtonAdBookPSP, Premium Programmatic, Publisher, Digital Advertising, Advertising, Programmatic Direct, Adtech
Five Reasons that DSPs Should Prioritize the Direct “Deal-Based” Market in a Privacy-Centric World
Premium Programmatic, Programmatic Direct, DSPsdeanne zilbersteinPremium Programmatic, Adtech, DSP, Publisher, Programmatic Direct, Digital Advertising, Third-Party Cookies, Cookies, Buyers
Future-Proofing the Programmatic Business Model (Part 1)
Programmatic Direct, DSPsClayton TaricsAdtech, DSP, Publisher, Programmatic Direct, Digital Advertising, Data, Privacy, Cookies, Premium Programmatic
