THE FATTAIL BLOG
The Executive Playbook: 10 Data-Driven Strategies for Media Companies to Modernize Advertising Sales and Operations
Read our executive playbook to discover 10 data-driven ad sales strategies to modernize your media operations, increase efficiency, and boost revenue.
Unlocking Untapped Revenue: How Publishers Make Small Deals Profitable with Automation
Discover how FatTail Portal helps publishers profitably scale small-to-medium business advertising with workflow automation and AI-powered media planning. Watch the Portal webinar on demand.
Beyond the Spreadsheet: How Automation Empowers Publishers to Deliver White-Glove Service at Scale
Discover how FatTail Portal helps publishers automate workflows, reduce manual tasks, and deliver exceptional white-glove service at scale. Watch the Portal webinar on demand.
Why Top Publishers Are Reconsidering Their OMS in 2025-2026
Why are digital publishers upgrading their order management systems (OMS) in 2025? Learn how automation, seamless integrations, and multichannel capabilities are transforming publisher tech stacks and boosting ad operations efficiency.
FatTail CRO Laura Boodram at Navigator: The Future is Direct!
The future is direct. That was the message FatTail CRO Laura Boodram delivered to a crowded auditorium of publishers in New York last Wednesday at Beeler.Tech’s Navigator conference.