Posts tagged Programmatic Direct
Introducing AdBook Premium Supply Platform
Premium Programmatic, Programmatic Direct, DSPs, AdBookPSPDoug HuntingtonAdBookPSP, Premium Programmatic, Publisher, Digital Advertising, Advertising, Programmatic Direct, Adtech
Five Reasons that DSPs Should Prioritize the Direct “Deal-Based” Market in a Privacy-Centric World
Premium Programmatic, Programmatic Direct, DSPsdeanne zilbersteinPremium Programmatic, Adtech, DSP, Publisher, Programmatic Direct, Digital Advertising, Third-Party Cookies, Cookies, Buyers
Future-Proofing the Programmatic Business Model (Part 1)
Programmatic Direct, DSPsClayton TaricsAdtech, DSP, Publisher, Programmatic Direct, Digital Advertising, Data, Privacy, Cookies, Premium Programmatic
Pulling “Premium Programmatic” Out of the Dark Ages and Into the New Frontier (Part I)
